Phil Hartman as Frank Sinatra as The Grinch

It doesn’t get much funnier than this.

Grinch-Sinatra from Michael Musgrove on Vimeo.

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Bettering the World with Words

My Resume

Become more erudite with your speaking and writing

Become confident when public speaking

Annoy your friends

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Content Strategy

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Persuasive Writing

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SEO

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Why Work With a Marketing & Writing Expert?

Years of Experience

I’ve done and seen what’s worked in year’s past and what doesn’t. You can’t teach wisdom, judgment and intuition.

Lots of Studying

I’ve spent the better part of my life on an academic campus, for better or worse. I have a BA with a major in English and a minor in Business Administration. I have an MBA with a concentration in Marketing Strategy and a minor in Logistics/ Supply Chain. I have lots of certificates and medallions showing I’ve passed a lot of tests.

I’ve owned & Run Businesses

I have a holistic perspective of business and know what impacts the bottom line. I know how to “net things out” and solve complex problems when there are mutually beneficial solutions to be had. I explore opportunities to increase profit margins and decrease costs. 

I’m more Than Marketing

I also can write persuasively, I know how to code, and can manage a CMS like WordPress. I also know design, the Adobe Studio Suite, and how to buy and place Facebook, LinkedIn and Google Ads. I have advanced data analysis skills. I can survey, collect, clean, manipulate and decipher data and tell stories with it. 

How It Works

Hi

I’m Michael, a  marketer & writer in Louisville from South Carolina

You’re probably thinking, “This guy’s way overqualified for the role we have in mind. What would make him stay or be happy at our company?”

Fair enough, but you see, the reason I have all these skills and tools and gear is that I have to have them ready to go at any moment. I always try to remain relevant in the marketing world, which changes quickly. 

And “what makes me happy” is doing the best job I can. It has nothing to do with using all my skills and tools all at once.  It’s solving that nagging problem no one else has been able to solve.

My Approach

open communication

Everything’s above board. All expectations are made clear and there’s a meeting of the minds. 

productive feedback

I welcome feedback and request it to see where I might be able to improve.

A.B.T.: Always be testing

If you don’t measure things, you’ll never know how far you’ve gone. Metrics, data, and regression analysis + multivariate data analysis to predict the future.

How I feel

From the Blog

The Unboxing.

The Unboxing.

Jun 15, 2021

Out of the box.   Well, not so fast. I began this journey a few years ago when 3D printing became more than an embryonic idea, to be adopted by the most needing and well-financed of teams. Which didn't include me. That did include architects, government entities,...

Using Voice Commands to Type

Using Voice Commands to Type

Aug 1, 2021

As much as I write, I often think there may be a better way to put my thoughts to page. Some of my best thoughts come to me when I'm exercising or unable to type. And I have apps and systems in place so when that happens I can immediately stop, and ask Siri or Google...

Why I Haven’t Been Getting Job Offers

Why I Haven’t Been Getting Job Offers

Jul 28, 2021

Epiphany! I finally figured out why I haven't been getting hired, and why no one was telling me. After months of applying to hundreds of jobs, going through countless interviews, Zoom meetings, and being introduced to everyone from the Founder and CEO to the janitor...

The Connells

The Connells

Jul 27, 2021

:f you're from the Southeast or went to college in the Southeast during the 1980s-1990s, then you should have at some time heard of, if not heard, The Connells. They hail from Raleigh, NC, and I've driven there to see them, and have seen them in...

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