Totalitarianism is Real

Ach-tung!

I realized today what it felt to live in the USSR, Greater German Reich, North Korea, China, Equatorial Guinea or any other totalitarian regime, union or republic. I don’t state that lightly. Certainly, most Americans under 40 would have no notion of what any of those governmental arrangements represent. None whatsoever. Most of them only……

Wanted: Marketing Manager

Are you looking for a terrific job in marketing? Me too! And have I found the job for you! Awesome opportunity for the right person! Our fast-growing firm seeks an experienced marketing manager to begin immediately. Our culture is among the best in the industry! Responsibilities: Google Ads, Social media: Facebook ads and posts, Instagram……

Virtue Signaling Gone Wrong

Here’s a hilarious blog post from the PR team at Buffer about how they’re “being transparent” as well as setting brave new trends in “gender pay inequity,” which has been a myth created and sustained by equality activists by hokey statistical misinterpretation for years. Buffer, which is a useful SaaS, has decided to throw their……

Better Listening Skills

Something interesting is happening and I can’t determine why. There are 2 explanations that I think are most likely. And it could be a combination of the two, not just one or the other. I had a job interview the other day and as usual, I was asked why I was sitting there interviewing. Meaning:……

SaaS Marketing Best Practices

If there’s one thing I’m asked more and more, it’s about SaaS marketing. SaaS stands for Software as a Service, and it’s viewed by developers and businesspeople in that industry as a different animal altogether when it comes to marketing. Every business within every industry has unique characteristics. Otherwise, if there’s no point of differentiation,……

What Are Your Salary Expectations?

What Are Your Salary Expectations? A bold question, no? It’s is a question that I’m asked 98% of the time on a job application, first thing when applying, along with the usual questions and personal information requested. Name, address, phone number, email address, LinkedIn profile, Education, Experience, mandatory EEOC questioning to ensure discrimination doesn’t take……

Amazon Outlaw

How many other companies fly a gay pride flag with their logo on it outside their building? I don't think too many.

I’ve been working at Amazon for the past three months. It’s a job that I don’t mind, for the most part. It’s not what I’m qualified for, which is why I’ve been interviewing and looking for other opportunities every single day. But I need to work somewhere to pay bills and keep a cash flow……

Want Your Startup to Fail? Then Don’t Do These Things.

Successful Startup Tips Everyone’s heard the line that half of all new businesses fail within the first 5 years, or whatever the made-up statistic is. To truly know what’s going on with startup businesses, it would be wise to narrow the discussion down to a segment, industry, geographical area, or combination thereof. So it doesn’t……