Marketing Guitars

Guitar Marketing Two things I know about really well at this point in my life are marketing and guitars. And one of the hardest jobs there is must be marketing guitars. At least, marketing them successfully, which means increasing ROI, sustaining (if not growing)margins, decreasing costs, maintaining if not improving the target market segments’ perceptions……

Rose

My Taylor 414 acoustic

Rose is a Taylor acoustic, #59, born on Jan. 7, 2003 and is a model 414. She has golden Gotoh tuners, I believe model #SXB510. My aging eyes aren’t good enough to make out the numbers anymore, but these replaced the originals. This guitar was originally in West Virginia, then sold to a strange person……